Capabilities
Complete marketing and creative services
99GS provides a superior level of custom marketing and creative services for our clients.
Marketing Strategy
The 99GS team is skilled at defining and building actionable marketing plans for highly specialized and complex technology companies. Having worked with many emerging companies, we know how to ensure that your plan will deliver the maximum return on your marketing investment — moving your audience from awareness to action.
- Market research and segmentation [+]
- Brand and product strategy and identity development
- Message platform [+]
- Customer and market communications strategy
- Channel/partner market development [+]
- Go-to-market and product launch [+]
Demand Generation
Using our proven marketing approach called Sales-Side Marketing, we’ll help you drive greater revenue by delivering more qualified leads to your sales team. Experience shows that existing customers are often the best source of business growth. That is why 99GS focuses not only on net-new leads, but on helping you sell more to your base — and making your customers your strongest advocates in the selling process.
- List acquisition and analysis
- Direct and online marketing [+]
- Telemarketing
- Media buying
- Advertising [+]
- Opt-in and social media communications
- Customer roundtables and dinners [+]
- Events and tradeshows
- Webcasts [+]
Public and Analyst Relations
99GS has extensive experience at integrating public and analyst relations into a holistic marketing approach — with proven results. It all starts with segmenting and targeting the right media and analysts and then delivering thoughtful, on-target news and information to build long-term relationships. That’s what builds your credibility — and your brand.
- Media and analyst targeting and segmentation
- Message and story planning and development
- Industry analyst outreach
- Customer/industry expert reference programs [+]
- Product launches and media tours
- Speakers bureau/speaker placement
- Position papers and social media programs
- Measurement and analysis [+]
Creative Execution
For every plan, there is a need to execute. And often it is the smart and remarkable creative that makes — or breaks — your marketing efforts. That’s why 99GS excels at delivering worldclass creative for our customers. Even the smallest of clients stand tall — and stand out from the crowd.- Website design with search engine optimization (SEO) [+]
- Design services
- Product and sales literature
- Product demos
- Writing services
- Customer case studies and references [+]
- White papers
- Web and online advertising
